My Fellow Tweeps-To-Be

Last week, I was honored to be a part of the Franklin Women event, “Making social media work for your career.” I had a really great evening; it was wonderful to be surrounded by such supportive, motivated and intelligent women. Thank you to everyone who came, and to the inspirational Dr Melina Georgousakis for inviting me to be a part of it.

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Though we did address a number of platforms on the night, Twitter was more or less the headlining act. A number of attendees either signed up for an account or sent their first tweet that very night, as a result of being inspired by the discussions (Shout out to @mrsxandra @magda_ellis @Brigid_Og @bhonah025 and @kamilla_marzec to name a few!).

While I’m excited to be spreading the good word, I’m also aware that merely joining Twitter does not a tweep make (tweep (n) regular user and enjoyer of Twitter). A billion users who tried Twitter have never come back. This is due in part to (what I believe to be) some shortcomings of the platform, as well as people not really knowing HOW to make the most out of their account.

I’m a natural problem solver (see: PhD student), as well as a bit of a bossy pants, so I’m here to provide you with a solution. A short(ish) primer on how to make the most of your brand spanking new (or plain neglected) Twitter account.

Twitter Terminology

#            The hashtag is a way to label your tweet. If you are tweeting about a TV show, conference, hobby etc and include a relevant #hashtag, it means that someone searching for relevant tweets can find yours easily. It’s also how a topic can start to “Trend”: if millions of people are talking about marriage equality (Hooray!), then the relevant #hashtag, #LoveWins may well start to Trend. Oh look!

lovewins

Follow         If you follow someone, their tweets will appear in your feed (feed = flow of tweets as seen on your home page).

@          @ represents the start of someone’s Twitter handle (I’m @cfawarren), and it’s also a way to send a tweet to someone (“Hey @cfawarren, I found this picture of a guinea-pig in a sombrero, thought you might enjoy!”). They will receive a notification of your tweet. Using @handle means that only the person you are tweeting and their followers will be able to see the tweet.

.@         Using .@ instead of @ means that your tweet can be seen by anyone (but only the person you are tweeting will get a notification). Using @ or .@ is often referred to in digital and non-digital conversation as “pinging” (“Did you see @cfawarren was pinging me pictures of guinea pigs all day AGAIN today?!”).

Retweet              (square arrows) If you retweet a tweet, it means it will appear in all of your follower’s newsfeeds.

Favourite            (star) If you favourite a tweet, the tweeter will get a notification. It’s the Twitter equivalent of a Facebook “like”. It basically says, “I approve!”, but with minimal actual effort. Favourited tweets will also get put in your Favourites List (on your profile page). It can be useful for marking things to read later.

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Lists       You can compile your followers into lists, then look at the feed for each list separately. One of the reasons some people don’t like Twitter is that it moves too fast. If you follow a few actual friends as well as a couple of hundred scientists, science news sources and guinea pig breeders, chances are you will never actually see any of your friends’ tweets unless they are pinging you specifically. By putting your friends IRL (in real life) into a list, you can make sure you see everything they have to say. Unfortunetely, building lists in Twitter is a pain in the balls (very fiddly, not streamlined at all) so it’s best to add people into the relevant list as you follow them. This is best practise…but I don’t do it because I’m impatient. If you already have a load of tweeps you’d like to organise into lists, I’d recommend doing it in Hootsuite (though still not perfect).

DM        Sending a DM (direct message) to someone means that only they can see it. It’s a private conversation.

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Building Your Twitter Experience

Twitter is a way to personalise the internet. Millions of articles are posted online every day: with Twitter, you can increase the chances that you’ll see the ones which are relevant to you. And it will facilitate discussions with others about topics YOU care about. From experience, you are way less likely to get trolled on Twitter than you are on a message board (but the risk is definitely still there!). Twitter is a way to connect with people with similar interests to you, and to access information about your interests. But you have to establish your follows and followers first. Here’s some tips on getting started and speeding up the process:

-Use lists             You can build your own lists (as mentioned previously) in order to organise your tweeps. You can also subscribe to other people’s lists. Once you subscribe to someone’s list, all of the tweets from tweeps on that list will appear in your feed. You can still unfollow an individual from a list you are subscribed to, don’t worry, it’s not an all or nothing system. This is a quick way to make your news feed interesting. I have several science-y lists you are welcome to subscribe to.

-Write a bio       You can’t expect people to follow you if they don’t know who you are. Use the bio feature to write a few words about yourself. Think about the kind of people you want to connect with and why: if they read your bio, do you think they’d find YOU of interest? I generally don’t follow back people without a bio because I don’t know who they are: I generally assume it’s a spammer.

-Have a display pic         Fair enough if you don’t want your face attached to your profile. Pick a picture of your pet guinea pig, a plant, a test tube, whatever. Just make sure it’s not the sodding egg. That egg screams, “I never use this account so don’t bother following me” and also “SPAM SPAM SPAM”.

No.

No.

-Have a personality        Try not to be too sterile when it comes to tweeting. I like to obide by “The Grandma Rule” (if you wouldn’t say it in front of your Grandma, don’t say it on the internet), and also “The Cocktail Party Rule” (if you wouldn’t say it to someone’s face in front of a room full of people, don’t say it on the internet – thanks @StartupShelley). But that doesn’t mean you have to be a robot. Express your opinions, your loves, your hates, yourself! The connections you make will be way more valuable, you’ll enjoy it more and you’ll help make scientists look like actual humans.

All set? Got the lingo down and a couple of interesting followers? Great! Let’s go! Tweet away! Oh wait…

What to Tweet

A few suggestions…

-Be inspired by some trending hashtags               You might notice that your newsfeed will become inundated with recurring hashtags or themes from time to time. Remember #GirlsWithToys and #distractinglysexy ? These were great hashtags because they were accessible, fun and they were promoting an important message about women in science. Keep your eyes peeled for another opportunity like this, I’m sure it won’t be long before another one comes along.

Elevator pitching          Here’s one I’d like to think most academics are capable of. Tweet about your research! Try and make it as accessible as possible without being patronising. Get your “science sound bites” (another thanks to @StartupShelley !) out there. It’s a rhetoric I’ve heard several times at sci-comm events, but it’s true: the internet is a vacuum. If you don’t get in there and put actual science into the arena, there’s an endless supply of pseudoscientists waiting to make their contribution instead. Tweeting about your research also builds your personal “brand”. Wanky, I know. But if you put yourself out there as the expert that you are, people will recognise it. Importantly, journalists will recognise it. Future employers will notice it. Potential collaborators will recognise it.

-Share what you’re reading                      What interesting news or topical pieces have you read recently? What was your take on it? Did it remind you of anyone who might appreciate it? Ping, hashtag and retweet away! A lot of articles will have a “Twitter share” button already on the page.

-What are you doing this weekend?       Easy as.

-Join in with a conversation        Talk to your friends. Talk to strangers. Talk to (potential) mentors. If you can see people are having a conversation about something that interests you, jump in!

-Conferences     Find out the official hashtag for a conference or event, and use it to tweet your ideas and interpretations of presentations. Use it to find new tweep friends IRL! Use it to engage with people who aren’t at the conference but who want to know more. Use it to ask presenters questions if you’re feeling shy.

Twitter has helped me to build my confidence and my networks. It’s helped with my research and training. It’s helped me to connect with mentors. It’s helped me build my reputation. It’s helped me secure a number of invaluable opportunities (some of which I actually got paid for!).

Last but not least: it’s fun! Give it a go and let me know how you get on.

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A Week’s Worth of Lady Advice, as Inspired by The (Still Functional) Internet

I have trawled through this week’s deluge of lady-mistakes, so you don’t have to. As Mary Schmich/ Baz Luhrman would say,

Advice is a form of nostalgia, dispensing it is a way of fishing the past from the disposal, wiping it off, painting over the ugly parts, and recycling it for more than it’s worth.

(NB I cannot actually promise to paint over all the ugly parts. Especially when it comes to twitter trolls.)

Ahem.

1. Before you go getting your body out in public, you better i) not have done it of your own free will, without any apparent coercion, ii) PLEASE THINK THINK OF THE CHILDREN and iii) not have ever had any previous stance regarding nudity, regardless of context. Also, while it’s never OK for a woman to display her own body, it is definitely OK for everyone else to ridicule it.

2. If you really must get breast cancer, you had better eat locally grown organic food. Doing these things will switch your cancer genes off. If your cancer doesn’t go away, it’s because you are incapable of taking care of yourself. Obviously.

3. If you’re going to interpret blatant sexualisation of women in a supposedly professional setting as offensive, then you had better shut up about it. Because sweat shops (?!). And men have feelings too!

4. If you call someone out for telling you to “shut the f*** up” because you didn’t want to get drunk and make out with another woman, then you are victimising the perpetrator. You need to reassess your pre-existing feminist agenda and apologise (properly.).

5. If you’re going to call society out for its apparent double standards and sexism, then it appears the best way to do this without getting rape/ death threats is to simply get a sex change.

OK ladies, I hope we’re all clear now on how to get by without getting judged/ overtly sexualised/ threatened/ cancer! Good luck to y’all.

The Unavoidable Vulnerability of Research

I had a bit of a dud week this week. I was planning on doing some flow cytometry; but I didn’t get around to booking it until Monday and, surprise surprise, the machine had been booked out. So I switched tact and decided to finally run some plate assays I had been avoiding. Unfortunately, I seeded my cells too low and they never quite got over the hump. By the time I realised the cells couldn’t be used, it was Wednesday morning, I didn’t have any backup cells and I wasn’t going to have any lab time on Thursday.

It was going to be an experiment-less week.

I got over this annoyance fairly rapidly (go me!), as I realised it had been a while since I sat down and did some reading. Last time I presented my work, I got some pretty interesting questions about the project background, which I had never actually considered. In short, it was about time I got in some reading. At this point, I had already envisaged my blog post for the week. It was going to be called, “In Favour of a Week Off,” and it was going to be all about how fabulous it was to get lost in reading material. HA.

There are an infinite number of questions people could ask me about my work. I still don’t know what my results mean. In order to increase the chances of me knowing the answers to questions and being about to properly interpret my data, it’s in my best interests to read as much as I can get my hands on. Somewhat inevitably however, I would reach a point in a publication where I struggled to understand. I would have to spend a long time making notes and scribbling out concepts, then when I looked at the time I would panic as I realised what a huge, time consuming and exhausting experience this was all destined to be. I began to replace note making and scribbling with procrastination, and my reading slowed even more.

In one of my efforts to procrastinate in at least a somewhat productive way, I found myself listening to a TED podcast. I heard from another researcher; a vulnerability researcher named Brene Brown. Brene described the phenomena of shame and vulnerability, wherein shame is something which we will all experience, and it can be described more accurately as the fear of disconnection, or the fear that we’ll get spotted for “not being (blank) enough”. I realised that what I had been struggling with was shame. I was scared that I would get spotted for not being smart enough, and therefore not truly belonging in the scientist community.

I was scared that, unless I read and understood everything in my field before I talked about my project in public again, I could be shamed for not knowing enough. No wonder reading was such a stifling experience. I was unintentionally telling myself that, unless I knew everything, there was no point even trying. But, in reality, of course we can never know everything about our field. Whenever we walk up to the podium or stand in front of our poster, we are exposing ourselves to the vulnerability that one of our peers will point out something we hadn’t thought about or realised before. It’s a vulnerability that we just need to get used to, because it’s all part and package of what we do…or, as one of my new favorite researchers would put it, 

“If you’re gonna go into the arena, you’re gonna get your butt kicked.
…as scary and dangerous as that sounds, it’s not as scary and dangerous as spending your life on the outside looking in.”

Instead of fixating on what I don’t understand, or all the mountains of papers that I haven’t read yet, I just need to get on with it, and (more importantly) give myself credit where it’s due, instead of getting stuck in cycles of self-abuse.

 

James Watson is a Douchebag

By choice (Rosalind Franklin) did not emphasize her feminine qualities. Though her features were strong, she was not unattractive and might have been quite stunning if she had taken a mild interest in clothes. This she did not. There was never lipstick to contrast her straight black hair, while at the age of thirty one her dresses showed all the imagination of English blue-stocking adolescents. So it was quite easy to imagine her the product of an unsatisfied mother who unduly stressed the desirability of professional careers that could save bright girls from marriages to dull men.

I started reading this The Double Helix on the way to work to morning, and it has set me up for a terrible mood and a terrible day. James Watson, you are a penis.